NEW TECH, RESEARCH & MARKET TRENDS

The company is pricing its dog food products 20–50% below leading competitors, setting up a direct challenge to companies like Mars, Purina and Royal Canin.

Higher living costs, including food, veterinary care and housing restrictions, are driving many potential dog owners to choose smaller pets or shift entirely toward cats.

For some nutrients, such as biotin, China currently produces 100% of the global supply, leaving the United States with no immediate fallback sources.

This launch follows a series of breakthroughs in FAMSUN’S high-end pet food processing offerings, unveiled at PET FAIR ASIA 2025 in Shanghai in August 2025.

Tietjen mills, which operate at speeds exceeding 3,000 rpm, are used in over 50 countries for animal feed, pet food, fish feed, and recycling applications.

The Canadian trial builds on Terragen’s success in its home market in Australia, where research has demonstrated the benefits of its biological products.

Dogs on the raw diet experienced decreases in blood sugar, triglycerides, and glucagon levels.

Verax™ was first introduced for broilers, where it has been credited with enhancing decision-making and reducing reliance on antibiotics.

Kenya is the the first African country to issue a regulatory determination for a heat-tolerant genome-edited cattle breed.

The product joins other specialized lines in the Kona Bay portfolio, including Kona Bay Speed and Kona Bay Strength.