The initiative extends the brand’s nearly 20-year partnership with Morris Animal Foundation, which has received more than US$9 million in support for animal health studies.
The tool uses Google’s Gemini model to match a photographed dog food bag with a Blue Buffalo Life Protection Formula recipe.
The treats are made with real meat and contain no artificial preservatives, according to Blue Buffalo.
The line targets picky eaters and multi-cat households, aiming to combine convenience, nutrition, and taste in one product.